Overview:

The Seller-Buyer Chat feature in MARKAPLACE allows direct communication between buyers and sellers in real-time while browsing products. This feature helps buyers get quick answers to their questions, leading to faster decision-making, and enables sellers to engage with potential customers more effectively, ultimately increasing conversions and revenue.

This guide provides an overview of how the Seller-Buyer Chat works, its benefits, and how to activate and use it to enhance the shopping experience.

Key Features:

1. Real-Time Communication:

Buyers can initiate a chat with the seller directly on the product page to ask questions, clarify doubts, or request more information about the product.

This communication happens in real-time, enabling quick responses from the seller, which speeds up the buyer’s decision-making process.

2. Integrated into Product Pages:

The chat feature is embedded on the product page, so buyers don’t need to leave the page to communicate with the seller.

A chat icon or button will be visible on each product page, prompting buyers to initiate a conversation if needed.

3. Improved Buyer Experience:

Buyers can get instant answers about product details, availability, shipping, and other concerns, helping them make an informed purchase decision.

The chat helps reduce purchase hesitation by providing immediate support and enhancing customer satisfaction.

4. Faster Conversions for Sellers:

Sellers can respond quickly to buyer queries, leading to faster conversions.

The ability to address concerns promptly increases the likelihood of the buyer completing the purchase.

Sellers can turn conversations into sales more efficiently, driving greater revenue.

5. Better Communication and Relationship Building:

This feature fosters direct communication between buyers and sellers, helping to build trust and rapport.

By having a more personal, immediate communication channel, sellers can provide customized advice and recommendations, enhancing the customer experience.

6. Message History:

The chat history is saved for both the seller and the buyer, so either party can reference past conversations if needed.

This helps in case of follow-up queries and ensures all details are clearly understood.

How to Activate the Seller-Buyer Chat Feature:

To enable the Seller-Buyer Chat feature on your Marketplace, follow these steps:

Log in to your Marketplace Admin Panel as an admin.

From the admin dashboard, navigate to the Configuration section.

Within the Configuration section, find and click on Seller-Buyer Chat settings.

Once in the Seller-Buyer Chat settings, you will see an option to toggle the feature on. Switch the toggle to ON to enable the chat feature for sellers.


After toggling the feature on, follow any further prompts or configuration options that may appear (such as enabling specific settings for the chat interface or customizing the chat appearance).

Once you’ve enabled the feature and followed the prompts, click Save to apply the changes.

Now, the Seller-Buyer Chat feature will be active, and buyers will be able to communicate with sellers directly on the product pages.

How to Use Seller-Buyer Chat:

For Buyers:
On the product page, you will see a button or icon.Click on the button to open the chat window.

Once the chat window is open, you can about the product, inquire about availability, pricing, shipping, and any other concerns you might have.

After the seller responds, you can continue the conversation, ask for clarifications, or confirm your purchase intent.You will be notified whenever the seller responds, ensuring a continuous flow of communication.

Since the chat feature is built directly into the product page, you don’t have to navigate away from the item you’re interested in, making the entire process quick and seamless.

For Sellers:

Ensure that the feature is activated for your store within your seller panel settings.
Store Settings and enabling the Chat option under communication settings.

When a buyer initiates a chat, you will receive a through your seller panel.Respond promptly to any questions, providing clear and concise answers to help the buyer make an informed decision.

Take the opportunity to the conversation by recommending complementary products or suggesting deals to increase the chance of upselling or cross-selling.

The chat history will be saved in your for future reference.
track past conversations and follow up on previous buyer queries if necessary.

Use the chat as a tool to answer objections, highlight product features, and reassure buyers, which will help convert inquiries into actual purchases.

Example Scenarios:

Scenario 1: Buyer Inquiries About Product Details

A buyer is browsing a pair of shoes and wants to know about sizing options. They click the "Chat with Seller" button and ask about the available sizes. The seller responds immediately, providing the information and recommending other similar products. The buyer feels confident in their purchase and proceeds to checkout.

Scenario 2: Seller Offers Discounts via Chat

A buyer is hesitant to purchase a high-value product. The seller uses the chat feature to offer a discount code or special offer, which helps convince the buyer to complete the purchase.

Scenario 3: Post-Sale Support

After purchasing a product, a buyer contacts the seller through the chat feature to ask about the shipping process. The seller responds quickly with tracking information and reassures the buyer that the product is on its way, enhancing customer satisfaction and reducing post-purchase anxiety.